Technologies
Cinema 4DDaVinci ResolveSubstance PainterRedshift RenderAdobe After Effects
The Project
A high-energy commercial aimed at capturing the essence of the classic Jordan Concord 11 shoes. I utilized dynamic camera movements to match the client's brand identity.
The Results
The video received over a million views across social media platforms, including YouTube, Instagram, and Twitter, shortly after its release. Additionally, the project earned two Silver Telly Awards.
Credits
Director
Torrey Benane
Motion Design By
Paul Melluzzo
Editor (Plate)
Matteo Guastamacchio
Composer
Matteo Guastamacchio
Executive Producer
George Tillerson
The Technology
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Cinema 4D
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Redshift Render
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Substance Painter
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Adobe After Effects
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Adobe Illustrator
Wireframe Render
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Paul is focusing on the intersection of technology and creativity. He is a partner at Epicly AI, an AI-powered platform for creating engaging digital content and a Creative Director at Omnislash Visual, a visual branding and design studio.
Drop a line if you are interested in collaborating with AI and creative technology.